51Degrees module operates using a data file. You can get started with a free Lite data file that can be downloaded here. The Lite file is updated monthly and detects limited device information. To access the daily updated full data file with comprehensive device information please contact 51Degrees.

51Degrees Device Detection Module

• Overview
• Operation Details
  • Evidence
  • Data File Updates
• Setup
  • Execution Plan
  • Global Config
  • Account-Level Config
• Module Configuration Parameters (for PBS-Java and PBS-Go)
• Running the demo (PBS-Java)
• Running the demo (PBS-Go)
• Maintainer contacts
• Further Reading

Overview

The 51Degrees module enriches an incoming OpenRTB request with 51Degrees Device Data.

The module sets the following fields of the device object: make, model, os, osv, h, w, ppi, pxratio - interested bidder adapters may use these fields as needed. In addition the module sets device.ext.fiftyonedegrees_deviceId to a permanent device ID which can be rapidly looked up in on premise data exposing over 250 properties including the device age, chip set, codec support, and price, operating system and app/browser versions, age, and embedded features.

Operation Details

Evidence

The module uses device.ua (User Agent) and device.sua (Structured User Agent) provided in the oRTB request payload as input (or ‘evidence’ in 51Degrees terminology). There is a fallback to the corresponding HTTP request headers if any of these are not present in the oRTB payload - in particular: User-Agent and Sec-CH-UA-* (aka User-Agent Client Hints). To make sure Prebid.js sends Structured User Agent in the oRTB payload - we strongly advise publishers to enable userAgentHints for their wrappers:

pbjs.setConfig({
    firstPartyData: {
        uaHints: [
          'architecture',
          'model',
          'platform',
          'platformVersion',
          'fullVersionList',
        ]
    }
})

Data File Updates

The module operates fully autonomously and does not make any requests to any cloud services in real time to do device detection. This is an on-premise data deployment in 51Degrees terminology. The module operates using a local data file that is loaded into memory fully or partially during operation. The data file is occasionally updated to accomodate new devices, so it is recommended to enable automatic data updates in the module configuration. Alternatively watch_file_system option can be used and the file may be downloaded and replaced on disk manually. See the configuration options below.

Setup

The 51Degrees module operates using a data file. You can get started with a free Lite data file that can be downloaded here: 51Degrees-LiteV4.1.hash. The Lite file is capable of detecting limited device information, so if you need in-depth device data, please contact 51Degrees to obtain a license: https://51degrees.com/contact-us.

Put the data file in a file system location writable by the system account that is running the Prebid Server module and specify that directory location in the configuration parameters. The location needs to be writable if you would like to enable automatic data file updates.

Execution Plan

This module supports running at two stages:

• entrypoint: this is where incoming requests are parsed and device detection evidences are extracted.
• raw-auction-request: this is where outgoing auction requests to each bidder are enriched with the device detection data

We recommend defining the execution plan right in the account config so the module is only invoked for specific accounts. See below for an example.

Global Config

There is no host-company level config for this module.

Account-Level Config

To start using current module in PBS-Java you have to enable module and add fiftyone-devicedetection-entrypoint-hook and fiftyone-devicedetection-raw-auction-request-hook into hooks execution plan inside your config file: Here’s a general template for the account config used in PBS-Java:

hooks:
  fiftyone-devicedetection:
    enabled: true
  host_execution_plan: >
    {
      "endpoints": {
        "/openrtb2/auction": {
          "stages": {
            "entrypoint": {
              "groups": [
                {
                  "timeout": 10,
                  "hook-sequence": [
                    {
                      "module-code": "fiftyone-devicedetection",
                      "hook-impl-code": "fiftyone-devicedetection-entrypoint-hook"
                    }
                  ]
                }
              ]
            },
            "raw-auction-request": {
              "groups": [
                {
                  "timeout": 10,
                  "hook-sequence": [
                    {
                      "module-code": "fiftyone-devicedetection",
                      "hook-impl-code": "fiftyone-devicedetection-raw-auction-request-hook"
                    }
                  ]
                }
              ]
            }
          }
        }
      }
    }

Sample module enablement configuration in JSON and YAML formats:

{
  "modules":
  {
    "fiftyone-devicedetection":
    {
      "data-file": {
        "path": "/path/to/51Degrees-LiteV4.1.hash"
      }
    }
  }
}

  modules:
    fiftyone-devicedetection:
      data-file:
        path: "/path/to/51Degrees-LiteV4.1.hash" 

PBS-Go version of the same config:

In JSON:

{
  "hooks": {
    "enabled": true,
    "modules": {
      "fiftyonedegrees": {
        "devicedetection": {
          "enabled": true,
          "data_file": {
            "path": "path/to/51Degrees-LiteV4.1.hash",
            "make_temp_copy": true,
            "update": {
              "auto": true,
              "url": "<optional custom URL>",
              "polling_interval": 1800,
              "license_key": "<your_license_key>",
              "product": "V4Enterprise",
              "watch_file_system": "true"
            }
          }
        }
      },
      "host_execution_plan": {
        "endpoints": {
          "/openrtb2/auction": {
            "stages": {
              "entrypoint": {
                "groups": [
                  {
                    "timeout": 10,
                    "hook_sequence": [
                      {
                        "module_code": "fiftyonedegrees.devicedetection",
                        "hook_impl_code": "fiftyone-devicedetection-entrypoint-hook"
                      }
                    ]
                  }
                ]
              },
              "raw_auction_request": {
                "groups": [
                  {
                    "timeout": 10,
                    "hook_sequence": [
                      {
                        "module_code": "fiftyonedegrees.devicedetection",
                        "hook_impl_code": "fiftyone-devicedetection-raw-auction-request-hook"
                      }
                    ]
                  }
                ]
              }
            }
          }
        }
      }
    }
  }
}

and YAML format:

hooks:
  enabled: true
  modules:
    fiftyonedegrees:
      devicedetection:
        enabled: true
        data_file:
          path: path/to/51Degrees-LiteV4.1.hash
          make_temp_copy: true
          update:
            auto: true
            url: "<optional custom URL>"
            polling_interval: 1800
            license_key: "<your_license_key>"
            product: V4Enterprise
            watch_file_system: 'true'
    host_execution_plan:
      endpoints:
        "/openrtb2/auction":
          stages:
            entrypoint:
              groups:
                - timeout: 10
                  hook_sequence:
                    - module_code: fiftyonedegrees.devicedetection
                      hook_impl_code: fiftyone-devicedetection-entrypoint-hook
            raw_auction_request:
              groups:
                - timeout: 10
                  hook_sequence:
                    - module_code: fiftyonedegrees.devicedetection
                      hook_impl_code: fiftyone-devicedetection-raw-auction-request-hook

Module Configuration Parameters (for PBS-Java and PBS-Go)

The parameter names are specified with full path using dot-notation. F.e. section-name .sub-section .param-name would result in this nesting in the JSON configuration:

{
  "section-name": {
    "sub-section": {
      "param-name": "param-value"
    }
  }
}

Running the demo (PBS-Java)

1. Build the server bundle JAR as described in Build Project, e.g.

mvn clean package --file extra/pom.xml

2. Download 51Degrees-LiteV4.1.hash from GitHub and put it in the project root directory.

curl -o 51Degrees-LiteV4.1.hash -L https://github.com/51Degrees/device-detection-data/raw/main/51Degrees-LiteV4.1.hash

3. Start server bundle JAR as described in Running project, e.g.

java -jar target/prebid-server-bundle.jar --spring.config.additional-location=sample/prebid-config-with-51d-dd.yaml

4. Run sample request against the server as described in the sample directory, e.g.

curl http://localhost:8080/openrtb2/auction --data @extra/modules/fiftyone-devicedetection/sample-requests/data.json

5. See the device object be enriched

                 "device": {
-                    "ua": "Mozilla/5.0 (Linux; Android 11; SM-G998W) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/86.0.4240.198 Mobile Safari/537.36"
+                    "ua": "Mozilla/5.0 (Linux; Android 11; SM-G998W) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/86.0.4240.198 Mobile Safari/537.36",
+                    "os": "Android",
+                    "osv": "11.0",
+                    "h": 3200,
+                    "w": 1440,
+                    "ext": {
+                        "fiftyonedegrees_deviceId": "110698-102757-105219-0"
+                    }
                 },

Enterprise files can provide even more information:

                 "device": {
                     "ua": "Mozilla/5.0 (Linux; Android 11; SM-G998W) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/86.0.4240.198 Mobile Safari/537.36",
+                    "devicetype": 1,
+                    "make": "Samsung",
+                    "model": "SM-G998W",
                     "os": "Android",
                     "osv": "11.0",
                     "h": 3200,
                     "w": 1440,
+                    "ppi": 516,
+                    "pxratio": 3.44,
                     "ext": {
-                        "fiftyonedegrees_deviceId": "110698-102757-105219-0"
+                        "fiftyonedegrees_deviceId": "110698-102757-105219-18092"
                     }

Running the demo (PBS-Go)

1. Download dependencies:

go mod download

2. Replace the original config file pbs.json (placed in the repository root or in /etc/config) with the sample config file:

cp modules/fiftyonedegrees/devicedetection/sample/pbs.json pbs.json

3. Download 51Degrees-LiteV4.1.hash from [GitHub] and put it in the project root directory.

curl -o 51Degrees-LiteV4.1.hash -L https://github.com/51Degrees/device-detection-data/raw/main/51Degrees-LiteV4.1.hash

4. Create a directory for sample stored requests (needed for the server to run):

mkdir -p sample/stored

5. Start the server:

go run main.go

6. Run sample request:

curl \
--header "Content-Type: application/json" \
http://localhost:8000/openrtb2/auction \
--data @modules/fiftyonedegrees/devicedetection/sample/request_data.json

Maintainer contacts

Any suggestions or questions can be directed to support@51degrees.com e-mail.

Or just open new issue or pull request in this repository.

Further Reading

• Prebid Server Module List