Prebid Formats

Prebid supports header bidding for many ad formats. This page outlines the available formats and where to find more information.

Display

Standard display, or banner, is an available format for all Prebid products. Learn more with the following resources:

Video

Prebid.js provides access to video demand for both instream and outstream video ad slots.

Native

Many of the Prebid.js bidder adaptors support delivery of native ads.

AMP

You can implement header bidding on your AMP pages.

For general information on the AMP Project, see ampproject.org.

Multi-Format

A multi-format ad unit supports at least two of the following types: banner, native, and video.

Interstitial

Interstitial ads appear as full screen ads in mobile apps that must be dismissed for interaction with the app to continue. Prebid Mobile supports header bidding for interstitial ads.