Intent IQ ID
Intent IQ Universal ID module
By leveraging the Intent IQ identity graph, our module helps publishers, SSPs, and DSPs overcome the challenges of monetizing cookie-less inventory and preparing for a future without 3rd-party cookies. Our solution implements 1st-party data clustering and provides Intent IQ person IDs with over 90% coverage and unmatched accuracy in supported countries while remaining privacy-friendly and CCPA compliant. This results in increased CPMs, higher fill rates, and, ultimately, lifting overall revenue
All you need is a few basic steps to start using our solution
Registration
Navigate to our portal and contact our team for partner ID. check our documentation to get more information about our solution and how utilze it’s full potential
Integration
gulp build –modules=intentIqIdSystem
We recommend including the Intent IQ Analytics adapter module for improved visibility
Configuration
Parameters
Please find below list of parameters that could be used in configuring Intent IQ Universal ID module
Param under userSync.userIds[] | Scope | Type | Description | Example |
---|---|---|---|---|
name | Required | String | The name of this module: “intentIqId” | "intentIqId" |
params | Required | Object | Details for IntentIqId initialization. | |
params.partner | Required | Number | This is the partner ID value obtained from registering with IntentIQ. | 1177538 |
params.pcid | Optional | String | This is the partner cookie ID, it is a dynamic value attached to the request. | "g3hC52b" |
params.pai | Optional | String | This is the partner customer ID / advertiser ID, it is a dynamic value attached to the request. | "advertiser1" |
params.callback | Required | Function | This is a callback which is trigered with data and AB group | (data, group) => console.log({ data, group }) |
params.timeoutInMillis | Optional | Number | This is the timeout in milliseconds, which defines the maximum duration before the callback is triggered. The default value is 500. | 450 |
params.browserBlackList | Optional | String | This is the name of a browser that can be added to a blacklist. | "chrome" |
Configuration example
pbjs.setConfig({
userSync: {
userIds: [{
name: "intentIqId",
params: {
partner: 123456, // valid partner id
timeoutInMillis: 500,
browserBlackList: "chrome",
callback: (data, group) => window.pbjs.requestBids()
},
storage: {
type: "html5",
name: "intentIqId", // set localstorage with this name
expires: 0,
refreshInSeconds: 0
}
}]
}
});