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Zeta Global
Features
| Bidder Code |
zeta_global |
Prebid.org Member |
no |
| Media Types |
display |
GDPR TCF Support |
yes |
| User IDs |
none |
USP/CCPA Support |
no |
| Supply Chain Support |
no |
COPPA Support |
no |
| Demand Chain Support |
no |
Safeframes OK |
check with bidder |
| Supports Deals |
no |
Prebid.js Adapter |
yes |
| IAB GVL ID |
469 |
Prebid Server Adapter |
no |
| Floors Module Support |
no |
|
|
"Send All Bids" Ad Server Keys
These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_zeta_global |
hb_bidder_zeta_globa |
hb_adid_zeta_global |
hb_size_zeta_global |
hb_source_zeta_globa |
hb_format_zeta_globa |
hb_cache_host_zeta_g |
hb_cache_id_zeta_glo |
hb_uuid_zeta_global |
hb_cache_path_zeta_g |
hb_deal_zeta_global |
|
Registration
All references to the OpenRTB spec refer to OpenRtb v2.5 (https://www.iab.com/wp-content/uploads/2016/03/OpenRTB-API-Specification-Version-2-5-FINAL.pdf)
To use this bidder you will need a valid definerId. For further information, please contact jzirbel@disqus.com.
Bid Params
| Name |
Scope |
Description |
Example |
Type |
user |
required |
The object containing user data (See OpenRTB spec) |
user: {} |
object |
user.buyeruid |
required |
Zeta’s user id |
"12345" |
string |
device |
required |
The object containing device data (See OpenRTB spec) |
device: {} |
object |
device.ip |
required |
The client IP |
"0.0.0.0" |
string |
device.geo |
required |
The object containing geo data (See OpenRTB spec) |
geo: {} |
object |
device.geo.country |
required |
The country code pertinent to the request data |
"USA" |
string |
definerId |
required |
The Definer ID from Zeta Global |
"12345" |
string |
site |
optional |
The object containing site data (See OpenRTB spec) |
site: {} |
object |
app |
optional |
The object containing app data (See OpenRTB spec) |
app: {} |
object |
test |
optional |
Flag which will induce a sample bid response when true; only set to true for testing purposes (1 = true, 0 = false) |
1 |
integer |
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