Back to Bidders



Bidder Code smn Member no
Media Types display, video TCF-EU Support yes
User IDs none USP/CCPA Support yes
Supply Chain Support yes COPPA Support no
Demand Chain Support check with bidder GPP Support check with bidder
Supports Deals yes Prebid.js Adapter yes
IAB GVL ID 511 Prebid Server Adapter no
Floors Module Support check with bidder First Party Data Support no
Multi Format Support check with bidder ORTB Blocking Support no
Safeframes OK no

Bid Params

Name Scope Description Example Type
zone required The unique identifier of the ad placement. Could be obtained from the SMN UI or from your account manager. “e5ff8e48-4bd0-4a2c-9236-55530ab8981d” string
kvTargeting optional Key/Value - a pair of the unique values that will be used for the custom targeting option. {key1: value2, key2: value2} object

"Send All Bids" Ad Server Keys

These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_smn hb_bidder_smn hb_adid_smn
hb_size_smn hb_source_smn hb_format_smn
hb_cache_host_smn hb_cache_id_smn hb_uuid_smn
hb_cache_path_smn hb_deal_smn

Back to Bidders