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SMN

Features

Bidder Code smn Prebid.org Member no
Prebid.js Adapter yes Prebid Server Adapter no
Media Types display, video Multi Format Support check with bidder
TCF-EU Support yes IAB GVL ID 511
GPP Support check with bidder DSA Support check with bidder
USP/CCPA Support yes COPPA Support no
Supply Chain Support yes Demand Chain Support check with bidder
Safeframes OK no Supports Deals yes
Floors Module Support check with bidder First Party Data Support no
User IDs none ORTB Blocking Support no
Privacy Sandbox check with bidder

Bid Params

Name Scope Description Example Type
zone required The unique identifier of the ad placement. Could be obtained from the SMN UI or from your account manager. “e5ff8e48-4bd0-4a2c-9236-55530ab8981d” string
kvTargeting optional Key/Value - a pair of the unique values that will be used for the custom targeting option. {key1: value2, key2: value2} object

"Send All Bids" Ad Server Keys

These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_smn hb_bidder_smn hb_adid_smn
hb_size_smn hb_source_smn hb_format_smn
hb_cache_host_smn hb_cache_id_smn hb_uuid_smn
hb_cache_path_smn hb_deal_smn

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