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Bidder Code relay Member no
Media Types display, video, native TCF-EU Support no
User IDs none USP/CCPA Support no
Supply Chain Support yes COPPA Support yes
Demand Chain Support no GPP Support check with bidder
Supports Deals yes Prebid.js Adapter yes
IAB GVL ID check with bidder Prebid Server Adapter no
Floors Module Support yes First Party Data Support yes
Multi Format Support will-bid-any ORTB Blocking Support partial
Safeframes OK yes

Bid Params

Name Scope Description Example Type
accountId required Relay Account Id 9778 'number'


The Relay Bid Adapter makes requests to the Relay Exchange API which supports OpenRTB.

Therefore the only bid param required is the the accountId, all Prebid Ad Unit fields will be automatically inferred via Prebid’s ORTB Converter. If any field on the request requires customization it is configurable using First Party Data - Prebid.js via ortb2 interface. We support all FPD fields:,,,

"Send All Bids" Ad Server Keys

These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_relay hb_bidder_relay hb_adid_relay
hb_size_relay hb_source_relay hb_format_relay
hb_cache_host_relay hb_cache_id_relay hb_uuid_relay
hb_cache_path_relay hb_deal_relay

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