Bidder Code padsquad Member no
Media Types display GDPR Support yes
User IDs none COPPA Support no

"Send All Bids" Ad Server Keys

These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_padsquad hb_bidder_padsquad hb_adid_padsquad
hb_size_padsquad hb_source_padsquad hb_format_padsquad
hb_cache_host_padsqu hb_cache_id_padsquad hb_uuid_padsquad

"Deal ID" Ad Server Key



The Padsquad Header Bidding adapter requires approval from the Padsquad team. Please reach out to for more information.

Bid Params

Name Scope Description Example Type
unitId optional Unit Id '200000' string
networkId optional Network Id '8ba96b13-540d-4f8a-9f1b-2a7e804769cc' string
publisherId optional Publisher Id '8ba96b13-540d-4f8a-9f1b-2a7e804769cc' string