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Optimatic

Features

Bidder Code optimatic Prebid.org Member no
Prebid.js Adapter yes Prebid Server Adapter no
Media Types display, video Multi Format Support check with bidder
TCF-EU Support no IAB GVL ID check with bidder
GPP Support check with bidder DSA Support check with bidder
USP/CCPA Support check with bidder COPPA Support check with bidder
Supply Chain Support check with bidder Demand Chain Support check with bidder
Safeframes OK check with bidder Supports Deals check with bidder
Floors Module Support check with bidder First Party Data Support check with bidder
User IDs none ORTB Blocking Support check with bidder
Privacy Sandbox check with bidder

Note

Optimatic adapter only supports video ads.

Bid Params

Name Scope Description Example Type
placement required Optimatic Placement ID '2chy7Gc2eSQL' string
bidfloor required Bid floor 2.00 float

"Send All Bids" Ad Server Keys

These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_optimatic hb_bidder_optimatic hb_adid_optimatic
hb_size_optimatic hb_source_optimatic hb_format_optimatic
hb_cache_host_optima hb_cache_id_optimati hb_uuid_optimatic
hb_cache_path_optima hb_deal_optimatic

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