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Bidder Code mathildeads Member no
Prebid.js Adapter yes Prebid Server Adapter no
Media Types display, video, native Multi Format Support check with bidder
TCF-EU Support no IAB GVL ID check with bidder
GPP Support check with bidder DSA Support check with bidder
USP/CCPA Support yes COPPA Support check with bidder
Supply Chain Support yes Demand Chain Support check with bidder
Safeframes OK check with bidder Supports Deals check with bidder
Floors Module Support check with bidder First Party Data Support check with bidder
User IDs none ORTB Blocking Support check with bidder
Privacy Sandbox check with bidder


Note: This bidder appears to only consider gdprApplies if a consent string is available. This may result in some incorrect TCF2 processing, such as when the consent string is not yet available but the publisher has decided GDPR always applies. See

Prebid.JS Bid Params

Name Scope Description Example Type
placementId required Placement Id will be generated on MathildeAds Platform. '1234' string

"Send All Bids" Ad Server Keys

These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_mathildeads hb_bidder_mathildead hb_adid_mathildeads
hb_size_mathildeads hb_source_mathildead hb_format_mathildead
hb_cache_host_mathil hb_cache_id_mathilde hb_uuid_mathildeads
hb_cache_path_mathil hb_deal_mathildeads

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