MallTv

Features

Bidder Code malltv Prebid.org Member no
Media Types display, video GDPR Support no
User IDs none COPPA Support no

"Send All Bids" Ad Server Keys

These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_malltv hb_bidder_malltv hb_adid_malltv
hb_size_malltv hb_source_malltv hb_format_malltv
hb_cache_host_malltv hb_cache_id_malltv hb_uuid_malltv

"Deal ID" Ad Server Key

hb_deal_malltv

Bid Params

Name Scope Example Type
propertyId required "12345" string
placementId required "54321" string