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FutureAds

Features

Bidder Code futureads Prebid.org Member yes
Prebid.js Adapter yes Prebid Server Adapter yes
Media Types display, video, native Multi Format Support check with bidder
TCF-EU Support yes IAB GVL ID 511
GPP Support check with bidder DSA Support check with bidder
USP/CCPA Support yes COPPA Support check with bidder
Supply Chain Support yes Demand Chain Support check with bidder
Safeframes OK check with bidder Supports Deals check with bidder
Floors Module Support check with bidder First Party Data Support check with bidder
User IDs AdmixerID ORTB Blocking Support check with bidder
Privacy Sandbox check with bidder Prebid Server App Support check with bidder

Bid Params

Name Scope Description Example Type
zone required The unique identifier of the ad placement. Could be obtained from the FutureAds UI or from your account manager. “e5ff8e48-4bd0-4a2c-9236-55530ab8981d” string
kvTargeting optional Key/Value - a pair of the unique values that will be used for the custom targeting option. {key1: value2, key2: value2} object

"Send All Bids" Ad Server Keys

These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_futureads hb_bidder_futureads hb_adid_futureads
hb_size_futureads hb_source_futureads hb_format_futureads
hb_cache_host_future hb_cache_id_futuread hb_uuid_futureads
hb_cache_path_future hb_deal_futureads

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