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Displayio

Features

Bidder Code displayio Prebid.org Member no
Media Types display, video TCF-EU Support yes
User IDs none USP/CCPA Support yes
Supply Chain Support check with bidder COPPA Support check with bidder
Demand Chain Support check with bidder GPP Support check with bidder
Supports Deals check with bidder Prebid.js Adapter yes
IAB GVL ID none Prebid Server Adapter no
Floors Module Support check with bidder First Party Data Support check with bidder
Multi Format Support check with bidder ORTB Blocking Support check with bidder
Safeframes OK yes Privacy Sandbox check with bidder

Note

Before configuring the display.io adapter you must reach out your account manager from display.io team (or send a request to contact@display.io) for approval and setup steps.

Bid Params

Name Scope Type Description Example
siteId required Number SiteId and PlacementID are your inventory IDs on the display.io platform (please ask your Account Manager for your site and placement IDs). 7753
placementId required Number SiteId and PlacementID are your inventory IDs on the display.io platform (please ask your Account Manager for your site and placement IDs). 5375
adsSrvDomain required String   “appsrv.display.io”
cdnDomain required String   “cdn.display.io”
renderURL optional String   https://cdn.display.io/webis/webis-prebid.min.js
pageCategory optional String Comma-separated list of IAB content categories that describe the current page or view of the site, list of available values. “pageCategory1, pageCategory2”
keywords optional String Comma-separated list of keywords describing the content. “keyword1, keyword2, keyword3”
custom optional Object User-defined targeting key-value pairs. custom applies to a specific unit. {headerTextColor: "red", fixedHeaderSelector: '.site-header'}
custom.headerText optional String Ad container header text. By default, text is “Scroll to continue with content”. Limited to 50 characters. “Our awesome advertisement”
custom.headerTextColor optional String Ad container header text color, “white” by default “#2196f3”
custom.headerBackgroundColor optional String Ad container header background color, “black” by default “#fff”
custom.adContainerBackgroundColor optional String Ad container body background color, “transparent” by default “#000”
custom.fixedHeaderSelector optional String In case your webpage has a fixed header – the header Id attribute or header class attribute should be defined as a value for parameter fixedHeaderSelector. “.site-header”

"Send All Bids" Ad Server Keys

These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_displayio hb_bidder_displayio hb_adid_displayio
hb_size_displayio hb_source_displayio hb_format_displayio
hb_cache_host_displa hb_cache_id_displayi hb_uuid_displayio
hb_cache_path_displa hb_deal_displayio

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