Defy Media


Bidder Code defymedia Member no
Media Types display GDPR Support no
User IDs none COPPA Support no

"Send All Bids" Ad Server Keys

These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_defymedia hb_bidder_defymedia hb_adid_defymedia
hb_size_defymedia hb_source_defymedia hb_format_defymedia
hb_cache_host_defyme hb_cache_id_defymedi hb_uuid_defymedia

"Deal ID" Ad Server Key


Bid Params

Name Scope Description Example Type
placementId required     string

Defy Media is an aliased bidder for AppNexus