DataBlocks
Features
| Bidder Code | datablocks | Prebid.org Member | yes |
|---|---|---|---|
| Media Types | display, native | TCF-EU Support | no |
| User IDs | criteo,unifiedId,netId,pubcid | USP/CCPA Support | yes |
| Supply Chain Support | yes | COPPA Support | check with bidder |
| Demand Chain Support | check with bidder | GPP Support | check with bidder |
| Supports Deals | check with bidder | Prebid.js Adapter | yes |
| IAB GVL ID | check with bidder | Prebid Server Adapter | yes |
| Floors Module Support | check with bidder | First Party Data Support | check with bidder |
| Multi Format Support | check with bidder | ORTB Blocking Support | check with bidder |
| Safeframes OK | check with bidder |
Bid Params
| Name | Scope | Description | Example | Type |
|---|---|---|---|---|
| sourceId | required | Website Source Id | 111 | integer |
| host | optional | Network Host to request from | ‘prebid.datablocks.bet’ | string |
| tagid | optional | Placement ID | ‘leaderboard_1’ | string |
| vis_optout | optional | Opt out of visibility metric | true | boolean |
"Send All Bids" Ad Server Keys
These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.hb_pb_datablocks |
hb_bidder_datablocks |
hb_adid_datablocks |
hb_size_datablocks |
hb_source_datablocks |
hb_format_datablocks |
hb_cache_host_databl |
hb_cache_id_databloc |
hb_uuid_datablocks |
hb_cache_path_databl |
hb_deal_datablocks |