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Contxtful

Features

Bidder Code contxtful Prebid.org Member yes
Prebid.js Adapter yes Prebid Server Adapter no
Media Types display, video Multi Format Support check with bidder
TCF-EU Support no IAB GVL ID check with bidder
GPP Support check with bidder DSA Support check with bidder
USP/CCPA Support yes COPPA Support yes
Supply Chain Support yes Demand Chain Support check with bidder
Safeframes OK yes Supports Deals check with bidder
Floors Module Support yes First Party Data Support yes
User IDs none ORTB Blocking Support yes
Privacy Sandbox check with bidder

Note

The Contxtful bidder adapter requires some setup. Contact us at contact@contxtful.com

User Sync

Contxtful recommends enabling User Syncing to optimize match rate and monetization.

// Enable iframe usersync 
pbjs.setConfig({
  userSync: {
    filterSettings: {
      iframe: {
        bidders: ['contxtful'],
        filter: 'include'
      }
    }
  }
});

// Allow local storage usage
pbjs.bidderSettings = {
  contxtful: {
    storageAllowed: true
  }
}

"Send All Bids" Ad Server Keys

These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_contxtful hb_bidder_contxtful hb_adid_contxtful
hb_size_contxtful hb_source_contxtful hb_format_contxtful
hb_cache_host_contxt hb_cache_id_contxtfu hb_uuid_contxtful
hb_cache_path_contxt hb_deal_contxtful

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