Consumable

Features

Bidder Code consumable Prebid.org Member no
Media Types display GDPR Support no
User IDs none COPPA Support no

"Send All Bids" Ad Server Keys

These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_consumable hb_bidder_consumable hb_adid_consumable
hb_size_consumable hb_source_consumable hb_format_consumable
hb_cache_host_consum hb_cache_id_consumab hb_uuid_consumable

"Deal ID" Ad Server Key

hb_deal_consumable

Note:

The Consumable adaptor requires setup and approval from your Consumable account manager, even for existing Consumable publishers. Please reach out to your account manager to enable Prebid.js for your account.

Bid Params

Name Scope Description Example Type
siteId required The site ID from Consumable. 12345 integer
networkId required The network ID from Consumable. 9969 integer
unitId required The unit ID from Consumable. 987654 integer
unitName required The unit name from Consumable. cnsmbl-unit string