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Bidsxchange

Note:

This adapter is not available in current versions of Prebid.js. Reason: removed in 8.13.0

Features

Bidder Code bidsxchange Prebid.org Member yes
Media Types display, video TCF-EU Support yes
User IDs britepoolId, criteo, id5Id, identityLink, liveIntentId, netId, parrableId, pubCommonId, unifiedId USP/CCPA Support yes
Supply Chain Support yes COPPA Support yes
Demand Chain Support check with bidder GPP Support some (check with bidder)
Supports Deals check with bidder Prebid.js Adapter yes
IAB GVL ID 410 (adtelligent) Prebid Server Adapter no
Floors Module Support check with bidder First Party Data Support check with bidder
Multi Format Support check with bidder ORTB Blocking Support check with bidder
Safeframes OK yes Privacy Sandbox check with bidder

Bid params

Name Scope Description Example Type
aid required The source ID from bidsxchange. 529814 integer

Description

Get access to multiple demand partners across Bidsxchange AdExchange and maximize your yield with Bidsxchange header bidding adapter.

Bidsxchange header bidding adapter connects with Bidsxchange demand sources in order to fetch bids. This adapter provides a solution for accessing Video demand and display demand.

Bidsxchange now supports adpod.

Test Parameters

    var adUnits = [

      // Video instream adUnit
      {
        code: 'test-div',
        mediaTypes: {
          video: {
            context: 'instream',
            playerSize: [640, 480]
          }
        },
        bids: [{
          bidder: 'bidsxchange',
          params: {
            aid: 472386
          }
        }]
      },

      // Video outstream adUnit
      {
        code: 'test-div',
        mediaTypes: {
          video: {
            context: 'outstream',
            playerSize: [640, 480]
          }
        },
        bids: [{
          bidder: 'bidsxchange',
          params: {
            aid: 472386
          }
        }]
      },

       // Video ADPOD adUnit
      {
        code: 'test-div',
        sizes: [[640, 480]],
        mediaTypes: {
          video: {
            context: 'adpod',
            playerSize: [640, 480]            
          }
        },
        bids: [{
          bidder: 'bidsxchange',
          params: {
            aid: 472386
          }
        }]
      },

      // Banner adUnit
      {
        code: 'test-div',
        mediaTypes:{
            banner:{
                sizes: [[300, 250]]
            }
        }
        bids: [{
          bidder: 'bidsxchange',
          params: {
            aid: 529814
          }
        }]
      }
    ];

Additional Configuration

It is possible to configure requests to be split into chunks so as to have fewer bid requests in a single http request (default value is 10).

pbjs.setBidderConfig({
    config: {              
        bidsxchange: {
            chunkSize: 1   // makes 1 http request per 1 adunit configured
        }
    }
});

"Send All Bids" Ad Server Keys

These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_bidsxchange hb_bidder_bidsxchang hb_adid_bidsxchange
hb_size_bidsxchange hb_source_bidsxchang hb_format_bidsxchang
hb_cache_host_bidsxc hb_cache_id_bidsxcha hb_uuid_bidsxchange
hb_cache_path_bidsxc hb_deal_bidsxchange

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