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BidDigi

Features

Bidder Code biddigi Prebid.org Member no
Prebid.js Adapter yes Prebid Server Adapter no
Media Types display, video, native Multi Format Support will-bid-on-one
TCF-EU Support no IAB GVL ID none
GPP Support tcfeu, tcfca, usnat, usstate_all, usp DSA Support no
USP/CCPA Support yes COPPA Support yes
Supply Chain Support yes Demand Chain Support no
Safeframes OK yes Supports Deals no
Floors Module Support yes First Party Data Support yes
Endpoint Compression check with bidder ORTB Blocking Support check with bidder
User IDs none Privacy Sandbox check with bidder

Note

BidDigi is a programmatic SSP. This adapter connects to BidDigi’s own OpenRTB 2.5+ auction endpoint, letting any Prebid.js publisher request bids from BidDigi’s demand.

The adapter is built on ortbConverter, so first-party data, EIDs, SupplyChain, GDPR/TCF, US Privacy, GPP and COPPA signals are forwarded from ortb2 unmodified, and price floors are read through the Price Floors module’s getFloor(). A bidfloor supplied in params is used only when the Price Floors module has not already set one.

Bid Params

Name Scope Description Example Type
placementId required BidDigi placement identifier, from your BidDigi dashboard 'placement-123' string
publisherId required BidDigi publisher/account identifier 'publisher-abc' string
region optional Routes the bid request to a regional BidDigi endpoint. Defaults to 'in'. 'in', 'us' string
bidfloor optional Per-imp floor override, in bidfloorcur (defaults to INR). Ignored when the Price Floors module supplies a floor. 12.5 float
bidfloorcur optional Currency of bidfloor 'INR' string

Test Parameters

const adUnits = [
  {
    code: 'banner-div',
    mediaTypes: {
      banner: {
        sizes: [[300, 250], [300, 600]],
      },
    },
    bids: [
      {
        bidder: 'biddigi',
        params: {
          placementId: 'placement-123',
          publisherId: 'publisher-abc',
        },
      },
    ],
  },
  {
    code: 'video-div',
    mediaTypes: {
      video: {
        context: 'instream',
        playerSize: [640, 480],
        mimes: ['video/mp4'],
        protocols: [2, 5],
        minduration: 5,
        maxduration: 30,
      },
    },
    bids: [
      {
        bidder: 'biddigi',
        params: {
          placementId: 'placement-video-1',
          publisherId: 'publisher-abc',
          region: 'us',
        },
      },
    ],
  },
  {
    code: 'native-div',
    mediaTypes: {
      native: {
        title: { required: true, len: 80 },
        image: { required: true },
        sponsoredBy: { required: true },
        clickUrl: { required: true },
        body: { required: false },
      },
    },
    bids: [
      {
        bidder: 'biddigi',
        params: {
          placementId: 'placement-native-1',
          publisherId: 'publisher-abc',
        },
      },
    ],
  },
];

"Send All Bids" Ad Server Keys

These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_biddigi hb_bidder_biddigi hb_adid_biddigi
hb_size_biddigi hb_source_biddigi hb_format_biddigi
hb_cache_host_biddig hb_cache_id_biddigi hb_uuid_biddigi
hb_cache_path_biddig hb_deal_biddigi

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