BeOp
Features
Bidder Code | beop | Prebid.org Member | no |
---|---|---|---|
Prebid.js Adapter | yes | Prebid Server Adapter | no |
Media Types | display | Multi Format Support | check with bidder |
TCF-EU Support | yes | IAB GVL ID | 666 |
GPP Support | check with bidder | DSA Support | check with bidder |
USP/CCPA Support | no | COPPA Support | check with bidder |
Supply Chain Support | yes | Demand Chain Support | check with bidder |
Safeframes OK | check with bidder | Supports Deals | check with bidder |
Floors Module Support | yes | First Party Data Support | check with bidder |
User IDs | none | ORTB Blocking Support | check with bidder |
Privacy Sandbox | check with bidder |
Disclosure
The BeOp bidder adaptor needs an account id that you can find as a publisher, a reseller or a media group directly in your BeOp platform access. We also need to approve your account to be available for BeOp demand, so don’t hesitate to reach your account manager or publishers@beop.io for more information.
Bid Params
Name | Scope | Description | Example | Type |
---|---|---|---|---|
accountId or networkId |
required | Your BeOp account ID | '5a8af500c9e77c00017e4cad' |
string |
networkPartnerId |
optional | Your own partner ID if you are a network | 'MY-WEBSITE-123' |
string |
currency |
optional | Your currency | 'EUR' (default) or 'USD' |
string |
Why BeOp Requires Storage Access in Prebid.js
At BeOp, we prioritize transparency and respect for user privacy. Here’s why we request storage access:
1. Usage of First-Party Cookies
We use the first-party cookie beopid exclusively. This allows us to manage session and user preferences without relying on third-party cookies, ensuring compliance with privacy standards like GDPR.
2. Capping Features for Publishers
Storage access helps us enforce capping mechanisms directly on the publisher’s domain, ensuring a better user experience by limiting the frequency of ad displays.
3. Enhanced User Interaction
We provide engaging voting experiences on BeOp formats. By using storage, we enable features such as resuming a voting session where the user last left off, making the interaction seamless and user-friendly.
4. Revenue Optimization in Compliance with GDPR
Storage access helps us improve bidding performance by aligning with GDPR consents. This ensures that external bidders can leverage compliant data to drive better revenue outcomes for publishers.
By granting storage access, publishers empower us to provide these features while respecting user privacy and enhancing the overall experience.
"Send All Bids" Ad Server Keys
These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.hb_pb_beop |
hb_bidder_beop |
hb_adid_beop |
hb_size_beop |
hb_source_beop |
hb_format_beop |
hb_cache_host_beop |
hb_cache_id_beop |
hb_uuid_beop |
hb_cache_path_beop |
hb_deal_beop |