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Audience Network
Features
| Bidder Code |
audienceNetwork |
Prebid.org Member |
no |
| Media Types |
display, video, native |
TCF-EU Support |
no |
| User IDs |
none |
USP/CCPA Support |
check with bidder |
| Supply Chain Support |
check with bidder |
COPPA Support |
check with bidder |
| Demand Chain Support |
check with bidder |
GPP Support |
check with bidder |
| Supports Deals |
check with bidder |
Prebid.js Adapter |
no |
| IAB GVL ID |
check with bidder |
Prebid Server Adapter |
yes |
| Floors Module Support |
check with bidder |
First Party Data Support |
check with bidder |
| Multi Format Support |
check with bidder |
ORTB Blocking Support |
check with bidder |
| Safeframes OK |
check with bidder |
|
|
Registration
Audience Network will not bid on requests made from device simulators.
When testing for Mobile bids, you must make bid requests using a real device.
Note: Audience Network is disabled by default. Please enable it in the app config if you wish to use it. Make sure you provide the partnerID for the auctions to run correctly.
Bid Params
| Name |
Scope |
Description |
Example |
Type |
placementId |
required |
The Placement ID from Audience Network |
'555555555555555\_555555555555555' |
string |
format |
optional |
Format, one of “native”, “fullwidth” or “video” |
'native' |
string |
"Send All Bids" Ad Server Keys
These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_audienceNetwor |
hb_bidder_audienceNe |
hb_adid_audienceNetw |
hb_size_audienceNetw |
hb_source_audienceNe |
hb_format_audienceNe |
hb_cache_host_audien |
hb_cache_id_audience |
hb_uuid_audienceNetw |
hb_cache_path_audien |
hb_deal_audienceNetw |
|
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