AdTrue
Features
| Bidder Code | adtrue | Prebid.org Member | no |
|---|---|---|---|
| Prebid.js Adapter | yes | Prebid Server Adapter | no |
| Media Types | display | Multi Format Support | check with bidder |
| TCF-EU Support | no | IAB GVL ID | check with bidder |
| GPP Support | check with bidder | DSA Support | check with bidder |
| USP/CCPA Support | yes | COPPA Support | check with bidder |
| Supply Chain Support | yes | Demand Chain Support | check with bidder |
| Safeframes OK | check with bidder | Supports Deals | check with bidder |
| Floors Module Support | check with bidder | First Party Data Support | check with bidder |
| Endpoint Compression | check with bidder | ORTB Blocking Support | check with bidder |
| User IDs | none | Privacy Sandbox | check with bidder |
Bid Params
| Name | Scope | Description | Example | Type |
|---|---|---|---|---|
zoneId |
required | ZoneId provided by AdTrue | '21423' |
string |
publisherId |
required | PublisherID provided by AdTrue | '1491' |
string |
reserve |
optional | Bid Floor | 0.5 |
float |
"Send All Bids" Ad Server Keys
These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.hb_pb_adtrue |
hb_bidder_adtrue |
hb_adid_adtrue |
hb_size_adtrue |
hb_source_adtrue |
hb_format_adtrue |
hb_cache_host_adtrue |
hb_cache_id_adtrue |
hb_uuid_adtrue |
hb_cache_path_adtrue |
hb_deal_adtrue |