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Bidder Code adhese Member no
Media Types display, video TCF-EU Support yes
User IDs id5Id USP/CCPA Support check with bidder
Supply Chain Support check with bidder COPPA Support check with bidder
Demand Chain Support check with bidder GPP Support check with bidder
Supports Deals check with bidder Prebid.js Adapter yes
IAB GVL ID 553 Prebid Server Adapter yes
Floors Module Support check with bidder First Party Data Support check with bidder
Multi Format Support check with bidder ORTB Blocking Support check with bidder
Safeframes OK check with bidder


The Adhese bid adapter may require an additional setup from the Adhese team, even for existing Adhese customers. Please reach out to your support team or for more information.

Prebid Server host companies need to work with Adhese for each additional publisher.

Bid Params

Name Scope Description Example Type
account required Adhese account name 'demo' string
location required Adhese location name '_adhese_prebid_demo_' string
format required Adhese format name 'leaderboard' string
data optional Custom target data { 'ci': [9000, 9050] } object


Adhese supports ‘iframe’ UserSync configuration only.

For Prebid.js v1.15.0 and later:

  userSync: {
    filterSettings: {
      iframe: {
        bidders: '*',      // '*' represents all bidders
        filter: 'include'

For Prebid.js v1.14.0 and before:

   userSync: {
    iframeEnabled: true,
    enabledBidders: ['adhese']

Note: Combine the above the configuration with any other UserSync configuration. Multiple setConfig() calls overwrite each other and only last call for a given attribute will take effect.

"Send All Bids" Ad Server Keys

These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_adhese hb_bidder_adhese hb_adid_adhese
hb_size_adhese hb_source_adhese hb_format_adhese
hb_cache_host_adhese hb_cache_id_adhese hb_uuid_adhese
hb_cache_path_adhese hb_deal_adhese

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