Tappx

Features

Bidder CodetappxPrebid.org Memberno
Media TypesdisplayGDPR Supportyes
User IDsnoneCOPPA Supportno

"Send All Bids" Ad Server Keys

These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_tappxhb_bidder_tappxhb_adid_tappx
hb_size_tappxhb_source_tappxhb_format_tappx
hb_cache_host_tappxhb_cache_id_tappxhb_uuid_tappx

"Deal ID" Ad Server Key

hb_deal_tappx

Registration

Please contact tappx@tappx.com to get set up.

Note: The Tappx prebid bidder only supports in app traffic at the moment

Bid Params

Name Scope Description Example Type
host required Tappx host ‘host1’ string
tappxkey required An ID which identifies the adunit ‘key1’ string
endpoint required Endpoint provided to publisher ‘endpoint1’ string
bidfloor optional Minimum bid for this impression expressed in CPM (USD) 1.2 number

Test Parameters

Use the official test parameter specified in the oRTB standard (https://github.com/InteractiveAdvertisingBureau/openrtb/blob/master/OpenRTB%20v3.0%20FINAL.md#object_request)