Brightroll

Features

Bidder CodeBrightrollPrebid.org Memberyes
Media Typesdisplay, videoGDPR Supportyes
User IDsnoneCOPPA Supportyes

"Send All Bids" Ad Server Keys

These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_Brightrollhb_bidder_Brightrollhb_adid_Brightroll
hb_size_Brightrollhb_source_Brightrollhb_format_Brightroll
hb_cache_host_Brighthb_cache_id_Brightrohb_uuid_Brightroll

"Deal ID" Ad Server Key

hb_deal_Brightroll

Registration

Brightroll requires registration for each Prebid Server host company and each publisher. Contact dsp-supply-prebid@verizonmedia.com

Bid Params

Name Scope Description Example Type
publisher required Publisher Name to use ‘pub1’ string