Bidder Code proxistore Member no
Media Types display GDPR Support yes
User IDs none COPPA Support no

"Send All Bids" Ad Server Keys

These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_proxistore hb_bidder_proxistore hb_adid_proxistore
hb_size_proxistore hb_source_proxistore hb_format_proxistore
hb_cache_host_proxis hb_cache_id_proxisto hb_uuid_proxistore

"Deal ID" Ad Server Key


Bid Params

Name Scope Description Example Type
website required Publisher referrer '' string
language required Publisher language for the advertisement 'fr' string