Appaloosa

Features

Bidder Code appaloosa Prebid.org Member yes
Media Types display, video GDPR Support yes
User IDs britepoolId, criteo, id5Id, identityLink, liveIntentId, netId, parrableId, pubCommonId, unifiedId COPPA Support yes

"Send All Bids" Ad Server Keys

These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_appaloosa hb_bidder_appaloosa hb_adid_appaloosa
hb_size_appaloosa hb_source_appaloosa hb_format_appaloosa
hb_cache_host_appalo hb_cache_id_appaloos hb_uuid_appaloosa

"Deal ID" Ad Server Key

hb_deal_appaloosa

Bid params

Name Scope Description Example Type
aid required The source ID from Appaloosa. 529814 integer

Description

Get access to multiple demand partners across Appaloosa AdExchange and maximize your yield with Appaloosa header bidding adapter.

Appaloosa header bidding adapter connects with Appaloosa demand sources in order to fetch bids. This adapter provides a solution for accessing Video demand and display demand.

Appaloosa now supports adpod.

Test Parameters

    var adUnits = [

      // Video instream adUnit
      {
        code: 'test-div',
        mediaTypes: {
          video: {
            context: 'instream',
            playerSize: [640, 480]
          }
        },
        bids: [{
          bidder: 'appaloosa',
          params: {
            aid: 472386
          }
        }]
      },

      // Video outstream adUnit
      {
        code: 'test-div',
        mediaTypes: {
          video: {
            context: 'outstream',
            playerSize: [640, 480]
          }
        },
        bids: [{
          bidder: 'appaloosa',
          params: {
            aid: 472386
          }
        }]
      },

       // Video ADPOD adUnit
      {
        code: 'test-div',
        sizes: [[640, 480]],
        mediaTypes: {
          video: {
            context: 'adpod',
            playerSize: [640, 480]            
          }
        },
        bids: [{
          bidder: 'appaloosa',
          params: {
            aid: 472386
          }
        }]
      },

      // Banner adUnit
      {
        code: 'test-div',
        mediaTypes:{
            banner:{
                sizes: [[300, 250]]
            }
        }
        bids: [{
          bidder: 'appaloosa',
          params: {
            aid: 529814
          }
        }]
      }
    ];

Additional Configuration

It is possible to configure requests to be split into chunks so as to have fewer bid requests in a single http request (default value is 10).

    pbjs.setBidderConfig({
        config: {              
            appaloosa: {
                chunkSize: 1   // makes 1 http request per 1 adunit configured
            }
        }
    });

Appaloosa is an aliased bidder for Adtelligent