Appaloosa

Features

Bidder CodeappaloosaPrebid.org Memberyes
Media Typesdisplay, videoGDPR Supportyes
User IDsbritepoolId, criteo, id5Id, identityLink, liveIntentId, netId, parrableId, pubCommonId, unifiedIdCOPPA Supportyes

"Send All Bids" Ad Server Keys

These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_appaloosahb_bidder_appaloosahb_adid_appaloosa
hb_size_appaloosahb_source_appaloosahb_format_appaloosa
hb_cache_host_appalohb_cache_id_appalooshb_uuid_appaloosa

"Deal ID" Ad Server Key

hb_deal_appaloosa

Bid params

Name Scope Description Example Type
aid required The source ID from Appaloosa. 529814 integer

Description

Get access to multiple demand partners across Appaloosa AdExchange and maximize your yield with Appaloosa header bidding adapter.

Appaloosa header bidding adapter connects with Appaloosa demand sources in order to fetch bids. This adapter provides a solution for accessing Video demand and display demand.

Appaloosa now supports adpod.

Test Parameters

    var adUnits = [

      // Video instream adUnit
      {
        code: 'test-div',
        mediaTypes: {
          video: {
            context: 'instream',
            playerSize: [640, 480]
          }
        },
        bids: [{
          bidder: 'appaloosa',
          params: {
            aid: 472386
          }
        }]
      },

      // Video outstream adUnit
      {
        code: 'test-div',
        mediaTypes: {
          video: {
            context: 'outstream',
            playerSize: [640, 480]
          }
        },
        bids: [{
          bidder: 'appaloosa',
          params: {
            aid: 472386
          }
        }]
      },

       // Video ADPOD adUnit
      {
        code: 'test-div',
        sizes: [[640, 480]],
        mediaTypes: {
          video: {
            context: 'adpod',
            playerSize: [640, 480]            
          }
        },
        bids: [{
          bidder: 'appaloosa',
          params: {
            aid: 472386
          }
        }]
      },

      // Banner adUnit
      {
        code: 'test-div',
        mediaTypes:{
            banner:{
                sizes: [[300, 250]]
            }
        }
        bids: [{
          bidder: 'appaloosa',
          params: {
            aid: 529814
          }
        }]
      }
    ];

Additional Configuration

It is possible to configure requests to be split into chunks so as to have fewer bid requests in a single http request (default value is 10).

    pbjs.setBidderConfig({
        config: {              
            appaloosa: {
                chunkSize: 1   // makes 1 http request per 1 adunit configured
            }
        }
    });

Appaloosa is an aliased bidder for Adtelligent